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Our story

Making Sense of Commerce:

It all started with a small case full of exported shampoo, that was needed in our hometown in Giza, Egypt, everybody was asking about the mysterious shampoo, yet no one could find it, our Co-founder, Sameh took the risk, and invested all his savings in buying the much-needed product, the small case then turned into 20 large shipment containers monthly of FMCG, medical grade cosmetics, and more

Foundures

Ahmed Tahoon

Co-founder, CEO, BPharm, Assoc CIPD

Sameh Gad

Co-founder, Chairman, BPharm

Sameh is an operational guru, with more than 20 years of business development experience and a track record of good financial practice.

Ahmed brings more than 15 years of retail pharmacy experience in people management, learning and development, and relationship expansion.